The European Specialist Sports Nutrition Alliance (ESSNA) has announced that leading protein manufacturer FrieslandCampina DMV has joined its membership.

FrieslandCampina DMV, the global manufacturer of dairy proteins which are sold in more than 100 countries, becomes the latest company to commit itself to ESSNA’s core values of the highest safety standards and upholding EU regulations on the content and labelling of sports nutrition products. FrieslandCampina DMV joins other recent ESSNA members Kerry and Fonterra, and brings ESSNA’s total number of members up to 46, increasingly drawn from across the EU and beyond.

ESSNA is the voice of the sports nutrition industry in dialogue with regulators, policy makers, the media and consumers and it campaigns in favour of proportionate EU legislation that does not adversely affect the industry. ESSNA also acts as a “police” to the industry by monitoring and reporting irresponsible companies which flout EU law and may put consumers at potential risk from dangerous products.

Dr Adam Carey, Chair of ESSNA, said:

““We are delighted that FrieslandCampina DMV has taken the decision to join ESSNA. It is a hugely respected company and this very much underlines both how we are growing as an organisation, but also how there is a rapidly growing interest from companies to uphold the highest possible standards and protect their consumers from dangerous and illegal products.”

“Our European reach continues to increase and we are confident that others will continue to follow this example. It’s crucial that the entire industry works together and joins our efforts to ensure consumer safety across the EU.”

Willem Hoogwater Commercial Director at FrieslandCampina DMV said:

“Our aim is to support sports nutrition manufacturers with high quality, healthy and safe ingredients. This commitment is also being reflected in the fact that FrieslandCampina owns the complete chain “from grass-to-glass”. With the ESSNA membership we set a new step in our chain responsibility which enables us to further contribute to the improvement of sports nutrition.”